70% of Google's revenue comes from ads.

  1. Download Firefox on your computer and Firefox Nightly on your phone. Make them your default browsers.

    Open Firefox, and come back to this page: bds.onl
  2. Install the Startpage add-on on Firefox and Firefox Nightly. Then go to Firefox > Preferences > Search, and make Startpage your default search engine (replacing Google!)
  3. This is a good start. However, Google still has all of your emails, contact, inbox, and purchases, which it uses for advertising in other ways.

    Before moving on: You should install a password manager if you don't have one already. Bitwarden is a good and free 1Password is good and paid, with more support for sharing passwords among groups/families. LastPass is easy to use yet not as strong as security (free for one device, paid for multiple devices.)

    Make a strong master passsword for your password manager, and back it up. This is what you'll need to log-in to your password manager and access all of your other passswords. Make sure you can remember it (you'll use it regularly), and back it up in a secure location (probably on paper somewhere).

    If anyone accesses your master password and your log-in for your password manager, they will have access to all of your passwords, so be conscientious and secure about this.

  4. Get your own email address, optionally with your own domain (like name@lastname.com). This way, you can change your email service provider, but keep the email address you use forever.

  5. Sign up for your new email service at Fastmail ($5/month, private, excellent) or Protonmail (free, extemely secure, good). With Fastmail, you get unlimited email aliases for a domain you use. So you can give out a personal "friends@dualipa.com" email to personal contacts, and another "work@dualipa.com" for business contacts, and "financials@dualipa.com" for accounting.

    You can make any email addresses like this, and they will all go to your inbox — and you can send emails from them too. This is especially helpful in addressing online spam, as you can sign-up for every website or subscription with a different email address (e.g. websitename@dualipa.com). If your login on that site is ever hacked or if the website sells your information, they will not have your primary email address — they will have an email used only for that website. And your password manager will remember the log-in for every site, so you don't have to.

    You may want to consider a special email alias for the log-in to your password manager — so even if someone has your main public email address, they won't know the email address you use to log-in to your password manager. You can do the same for your inbox — you can make a special private email alias for logging into your email service, so even when people have your email address, they won't know the log-in emailf or your account.

    Once you choose your new email provider, you can find instructions for connecting your domain and setting up email aliases.

    ‼️ You should also set-up mail forwarding from your Gmail account or old email provider to your new provider.

Now — if you're viewing this on Firefox on your computer (or Firefox Nightly on your phone), with a new email address and a password manager, and email forwarding set-up from your old email, then let's move on!

The next 10% of Google's revenue comes from YouTube ads.

  1. On Firefox on your computer and Firefox Nightly on your phone, install the add-on LibRedirect.

    After you've installed it, click on the add-on, and turn on YouTube.

    Now, when you open a link or search YouTube, your browser will redirect you to Invidious — a private way to watch YouTube videos, without ads.

    This is a temporary solution — eventually, better content will be on infrastructure like PeerTube, which is in the interests of people rather than corporations.

    For now, Invidious gives us a way to use the Internet's videos without giving ad revenue to Google.

    LibRedirect is an add-on that can forward you to alternative front-ends for lots of platforms — including Twitter, Reddit, Twitch, TikTok, and more — so you can use those platforms with privacy and without ads.

Last steps — moving on from Google data collection and tracking.

  1. Have an Android phone? Download the F-Droid Store, which lets you download useful applications to your phone without going through Google.
  2. Download a VPN. ProtonVPN is good and free, and MullvadVPN is paid and great. More than anonymizing your searches and Internet usage, VPNs can help you access the Internet and content in different locations (e.g. different countries, states)
  3. Download OrganicMaps on your device — a private GPS application, that doesn't give any of your data or whereabouts to Google or Apple.
  4. Use Google Docs? Download LibreOffice to write documents on your computer, and use CryptPad for shared collaborative documents.